Mercury Grand Marquis Owner's Manual

About The Grand Marquis

The Grand Marquis had an extraordinarily long run and spent its whole life built upon just one platform which is fairly unusual.

Sharing the Panther Platform with its sister car, the Lincoln Town car, and the Ford Crown Victoria, the three models were barely distinguishable. Even built at the same assembly plant in Canada, all three vehicles were identical structurally with minor differences found only in the varying trim levels.

Brought out as a full-sized, large sedan it was quickly placed in direct competition with the Buick Electra, the Oldsmobile 98 and the Chrysler New Yorker.

Initially, the engines installed were 4.2-liter V8s which were quickly replaced by a larger 4.9-liter V8.

Featuring a boxy aesthetic typical of the time, it had the ability to seat 5 passengers plus the driver by turning the front seating into a bench. Attention was closely paid to the interior, with the intention to create a quality interior, brushed stainless steel detailing was applied, specifically to the dashboard.

By 1991, Mercury had produced just shy of a million units (987,818 to be precise), and so upon that success, they built the second generation. Taking the somewhat risky decision to radically change the aesthetic, Mercury created a much more curved and modern car in an attempt to appeal to the younger demographic. Up until this point, the typical Mercury customer was of father or even grandfather age, so Mercury wanted to appeal to a new generation without completely isolating its existing loyal customers.

Eventually, the Grand Marquis became a casualty of the complete closure of Mercury in 2010, ending over 70 years of production. Throughout its life, Mercury had sold a whopping 2.7 million Grand Marquis models.